About.
Visual Media Association.
The Visual Media Association is a merged, re-branded organisation comprised of the
Print & Visual Communication Association (PVCA) and The Real Media Collective (TRMC).
We provide thought leadership, business support, workplace relations, lobbying and advocacy, education and protection of the effectiveness, relevance, versatility, power and sustainability of paper, print, mail, packaging, publishing, letterbox and distribution across Australia.
We work to support and promote an evolving industry, and to help our members become more profitable and sustainable.
The main benefits we provide members are:
- Advocacy across federal and state governments, working to ensure the importance of the visual media industries to the Australian economy is understood and policy supports productive industry;
- Industry-specific workplace relations advice and legal services from experts you know you can trust, including a sophisticated online resource centre;
- Industry collaboration and networking activities across a range of topics and opportunities;
- Access to our industry-specific standards including environmental social governance programs;
- Access to our Better Business Tools programs, offering discounts, skills and incentives for members across a range of services;
With a 141-year history, Board and Committee Officers are voluntary. To all past and present volunteers supporting the industry we pay our respects and thanks to all that you have delivered for the industry and the association. Today, we continue your legacy, the Visual Media Association remains the peak industry body to protect, promote and advise the industry and our members.
Our Partners.
Our Mission
To promote and advance the visual media industry by advocating for the interests of our members, providing industrial relations advisement and advocacy, education and training, development, and promotion of industry standards, conducting research, and facilitating collaboration and networking opportunities.
To be the unified voice of the industry and promote the print and visual media industries as a key component for economic growth, efficient communication methods and creative expression all while putting environmental practices in place.
Our Vision
Our vision is to be the leading voice and resource for the visual media industry, inspiring, supporting and guiding our members to innovation, growth, and sustainability. We support an intelligent and inclusive community that embraces collaboration, education, and advocacy for
the industry’s success.
Board Officers.
Kevin Pidgeon
President
Kevin is the Executive Chairman of Lithocraft with over 55 years’ experience in print operations and senior executive responsibilities…
Stuart Fysh
Deputy President
Stuart is the Managing Director of The Label Factory based in Perth. From quality self-adhesive to stickers and signage, The Label Factory has been…
Rodney Frost
Honorary Treasurer
Growing up in a family business, literally stained with ink and industry, Rodney began his internship as a 12-year-old boy, sweeping floors and learning…
Kirsty Woodhead
Honorary Secretary
Kirsty, a seasoned professional in the printing industry, owns and directs the small family business with her partner Luke…
Board Members.
Simon Bailey
IVE Group
Simon has held various roles across the print landscape, joining the industry as a print apprentice in the early 90’s. From completion of his print…
Tom Eckersley
Eckersley Print Group
Tom is an intelligent, considered and well-learned industry leader with over 31 years at the helm of Eckersley Print Group. Holding qualifications across…
Colin Lamond
Percival Print & Packaging
Colin Lamond is the Managing Director/MAICD at Percival Print & Packaging. He is a proven negotiator with a demonstrated…
Nick Tuit
Kwik Kopy – Circular Quay
Nick has owned and operated a Kwik Kopy franchise in Circular Quay, Sydney for the past sixteen years. The Circular Quay business which…
Meet the Team.
Di Sainato
Officer – Administration & DSB
Di Sainato has been our front desk face for over 7 years, traversing ACA, RMC, PVCA and now with the VMA. Diane is an expert at dealing with all DSB…
Amanda Stedwell
Manager – Member Services & Projects
Amanda has held client facing, operational, and business support roles, giving her a comprehensive understanding of business operations. She also brings a strong passion for print and direct mail to the role of Manager – Member Services and Projects for the Visual Media Association…
Millie Wallace
Graphic Designer
Millie brings a vast breadth of experience in graphic design. Over 20 years experience with corporate, packaging, branding, and marketing clients. …
Our Community.
